Petplan Equine has teamed up with Redwings Horse Sanctuary to help feed some of the 1,200 horses in their care this winter.
The insurance company has set up a “donate” button on their Facebook profile, where users are encouraged to “like” the page — for each user that “clicks” and “donates”, the insurance provider is donating one scoop of feed to Redwings. So for every 20 clicks, a whole bag of feed will be donated.
Since the initiative was launched before Christmas, 300 bags of feed have been donated to the charity — which works out as around 10 days worth of feed.
Isabella von Mesterhàzy, of Petplan Equine, said: “We are immensely proud to be supporting such a worthwhile cause. Redwings is currently using 30 to 40 bags of feed a day so we urge horse lovers to get behind the campaign.”
Redwings is the UK’s largest horse sanctuary — it has nine sites around the country and is funded entirely by public donation.
To donate visit: www.facebook.com/PetplanEquineUK.