Funding to help equestrian businesses showcase their products abroad has been secured by the British Equestrian Trade Association (BETA).
Almost £100,000 of government funding has been made available to help encourage British equestrian exports.
The money, from UK Trade & Investments (UKTI), will subsidise eligible companies’ participation in a series of international events and trade exhibitions during 2010 and 2011.
BETA is leading “trade missions” to America, Australia and Europe over the next two years, taking retailers, distributors and manufacturers to showcase their products and services.
BETA executive director Claire Williams said: “British goods and services remain highly sought after in the global equestrian arena.
“Exhibiting at important events under the BETA ‘British’ banner gives companies instant recognition and a strong identity in the eyes of international buyers.”
Exisiting and new equestrian exporters are entitled to apply for the latest round of subsidies and benefit from BETA’s logistical support at the following events:
The Rolex Kentucky Three-Day Event in the US (22-25 April), Spoga in Germany (5-7 September), Equitana Asia Pacific in Australia (18-21 November), American Equestrian Trade Association Fair (30 January to 1 February 2011) and Equitana in Germany (12-20 March 2011).
For more information and/or confidential export advice, contact Claire Williams on 01937 587062 or info@beta-uk.org